PROBLEM(S)
PROBLEM(S)
Reviews from Google, Yelp, and other related sites don't always give business owners a clear picture of how customers truly feel about their businesses
Business owners in certain industries aren't usually extremely tech-savvy and don't typically use complex analytics dashboards
Reviews from Google, Yelp, and other related sites don't always give business owners a clear picture of how customers truly feel about their businesses
Business owners in certain industries aren't usually extremely tech-savvy and don't typically use complex analytics dashboards
SOLUTION(S)
SOLUTION(S)
Provide business owners an aggregate measure (the RepScore) with secondary data communicating how customers perceive their businesses
Business owners can see how their RepScore compares to their competitors and national industry averages
Provide business owners an aggregate measure (the RepScore) with secondary data communicating how customers perceive their businesses
Business owners can see how their RepScore compares to their competitors and national industry averages
OUTCOME(S)
OUTCOME(S)
Successful launch of microservice at repscore.com
Greater sales driven by demos booked through microservice
Contributed to $15 million ARR increase between 2021 and 2022
Successful launch of microservice at repscore.com
Greater sales driven by demos booked through microservice
Contributed to $15 million ARR increase between 2021 and 2022




INDUSTRY SELECTION
INDUSTRY SELECTION
Rather than view a plethora of results not related to a business owner's industry, users can select their industry type and search their area for tailored results specific to their industry.
Rather than view a plethora of results not related to a business owner's industry, users can select their industry type and search their area for tailored results specific to their industry.




MAP INTERACTIONS
MAP INTERACTIONS
With lots of map pins on the map, especially on mobile, it was important to give the user context for which map pin they've clicked on, as well as letting them know how to move the map around.
With lots of map pins on the map, especially on mobile, it was important to give the user context for which map pin they've clicked on, as well as letting them know how to move the map around.

